
JW BAKERY
client
JW Marriott
year
2023
what we did
graphic Design / creation
JW BAKERY’s branding project embraces a sophisticated, art deco-inspired aesthetic rooted in the elegance of the 1930s. This branding concept combines classic bakery symbolism with refined design elements, evoking a timeless, high-society appeal. Key design choices include a carefully constructed logo with strict clear-space guidelines to maintain its impact, a cohesive monochrome palette featuring shades like Twine Gold and Pampas Beige, and accent colors for visual depth. The typography, pairing Raleway and Cormorant Garamond, enhances the brand’s upscale feel, balancing modern readability with classic charm.












BRUV